October 7-10, 2012, in Milwaukee, Wisconsin

Session Details

Minimum Viable Web Workshop

#WRK9 Workshops Track

102 C, Frontier Airlines Center


Based on the Minimum Viable Product approach that is advocated by the Lean Thinking movement, this workshop will teach web professionals of all kinds — designers, developers, programmers, and content strategists — how to create web solutions by applying a product management approach to their work. No matter what your technical or professional capability is, you can apply product management principles to your web sites and applications in a way that guarantees you will get the best possible results with the lower possible cost and shortest schedule to delivery. The Minimum Viable Web workshop will walk you through several steps that, taken together, will lead you to higher levels of web design success. The workshop will connect the approaches of:

  • user experience design
  • mobile first
  • responsive design
  • agile development
  • content strategy
  • and usability evaluation

into an overall strategy for delivering progressively-enhanced design solutions that meet your users' and organizations' needs.


Kristofer Layon
Online Product Manager, Capella University

Kristofer Layon is a designer, educator, and product design manager. He divides his time between managing mobile product design for Capella University, doing independent web and mobile app projects, and writing books and articles for New Riders, Peachpit, and .net Magazine. He has been a graphic designer since 1993 and a web designer since 1996. During this time, Layon has designed web sites for engineers, urban planners, city governments, artists, musicians, retailers, the National Park Service, and over 30 higher education clients. In addition to designing web sites, he has taught and worked as an academic advisor in the University of Minnesota’s College of Design. In 2008, he was a co-founder of MinneWebCon, Minnesota’s Web Conference.  Layon has presented at HighEdWeb for the past three years, at the SXSW Interactive Festival for the past two years, and has taught mobile design workshops in Minneapolis, Phoenix, Chicago, New York, and San Francisco.